How Hussain Lokhandwala built a Rs. 50 cr sandwich business from Rs. 1.5 lac
Hussain Lokhandwala launched his business with Rs 1.5 lakh and a 250-square-foot store in Pune. ‘What A Sandwich’ now clocks a Rs 50 crore turnover. Hussain Juzer Lokhandwala, a former advertising professional, wanted to launch his own desi sandwich brand inspired by the American sandwich business Subway. While working in an advertising agency in Mumbai, he would stop by a Subway at least three times a week for a sandwich. That's when an idea for a business came to him. Hussain then founded the 'What A Sandwich' sandwich company, which has a Rs 50 crore revenue. He says, "Although the Subway sandwich tasted nice, it's menu starts at Rs. 150, which everyone cannot afford on a regular basis. I thought of developing a Subway-like sandwich brand that is cheap to everyone." Hussain then founded the 'What A Sandwich' sandwich company, which has a Rs 50 crore revenue. After conducting some study on the enterprise while still working...