Times Applaud

‘Farm to Fork’ - brother turned founders duo Ajeet and Arvind Godara truly believed in this ideology when they started growing organic crops back in 2002. Agriculturist Godara brothers were rooted into the soil. By working closely with farmers, they understood the hazards of conventional farming. Rooted in Soil The Godara brothers recognised the practical issues the Indian agriculture sector undergoes. The rapidly changing climate, concerns regarding diminishing soil health and food safety, changing demand of food, and increasingly rising farming cost led Godara brothers to find a solution to help farmers. They knew that the future of cultivation in India is organic farming. Established with an aim to assist the farmer communities in India and improve the farming yield, Natureland Organics motivates and educates farmers about the advantages of shifting towards organic farming. The two fresh-out-of-college graduates never looked back since their organic food brand Naturel...