Meet the couple that built Rs5cr women’s apparel brand from Rs20lac
Divam and Aditi Jain launched a women's clothing line after quitting their jobs. The startup, called Fabnest, now clocks a turnover of Rs 5 crore. With Rs 20 lakh in savings, Divam Jain and his wife Aditi resigned their professions in 2017 to launch Fabnest, a women's fashion firm. Though they had both worked in the fashion sector for roughly ten years, it required a lot of trust and bravery for the pair to take on the role of entrepreneurs when their twin daughters Dviti and Srisha were just three years old, foregoing a solid career and predictable income. The most impressive element is that they started with just two tailors in a 300-square-foot business in Okhla, Delhi. They had their items listed on several ecommerce sites and advertised them on social media, in addition to participating in shows as part of their marketing efforts. In 2019, Fabnest's revenue surpassed Rs 1 crore. They had a revenue of Rs 5 crore in the previous fiscal year. Fabnest sells...