Woman who worked for IBM India builds Rs.1cr startup for moms & their kids
Mumkin supplies a wide range of health goods, utility items, and nutritional meals for pregnant women, new moms, and newborns. The startup, located in Baroda, currently clocks a turnover of one crore rupees. It was founded by Shubhra Ruparel, a former IBM India employee. Baroda-based Mumkin's goal is to pamper expecting and new moms with a comprehensive collection of handpicked items based on thorough research and conversations with mothers and pregnant women. Mumkin founder Shubhra Ruparel says, "The love that a mother has for her kid is the purest form of love that exists. Given how great a mother is, I wanted to design something to make sure the mumma is taken care of and pampered." Shubhra, a computer engineer with an MBA, had always wanted to do something for women. Shubhras says she built Mumkin as she wanted to empower and care for women. She chose to create customized care products for expecting and new moms after conducting significant study. ...